Day Sheet r2 — Gwyneth

13 Aug · Swire Coca-Cola 沙田 · 訪問 10:30–11:30 ·《Decades, not Quarters》· 25 條

一份睇晒。🎯＝預期 soundbite（shape 參考，唔係畀佢背）｜📦＝保底｜📐＝graphic 用嘅事實｜📱＝收貨後 vertical 加 take｜【想攞】＝條題釣乜＋點 guide

開機前

☐ 數字 pin 死：186,000 visits ／ 12.6 min（口講同螢幕一套數）

☐ 衫：#045 黑褸＋米色恤衫＋黑褲（純白 T 唔要）· Coke pin／tote 得

☐ Excel 唔㩒「Notes」tab · Executive Overview 構圖 crop 走「Sample data」行

☐ ⚠️ 圈圖／dashboard 只做 screen b-roll（佢特登整嚟俾我哋影嘅 mock）——唔做訪問題，唔好等佢對住鏡頭讀假數字

☐ 訪問房邊間？爭取懷舊海報房／Real Magic 房

☐ 對 Karen brief 時提埋：會問幾條 AI／將來題（social hook）——睇有冇 concern

☐ 問 Karen：HK 部分想帶出乜（外地 intern 嚟港 vs 本地人做主人家）

☐ 📱 Why Swire（Q21）收貨後即刻 vertical 加一 take

Q1Before anything else — give me your name, where you're from, what you study, and what you've been doing this summer. Like a slate, full sentences. 📦

【想攞】slate 保底：呢啲資料正常由 super／graphics 出，但要有佢親口版——客突然要 detailed 版（一人一條片）就有料。唔使有趣，要齊。

齊晒先過：□ 名 □ 邊度人 □ 讀乜／邊間大學 □ 邊間公司／部門 □ 做緊乜（一句）

Q2Now introduce yourself again — in one sentence.

【想攞】壓縮版 self-intro：由佢自己揀「我係乜嘢人」嘅 handle。三個字版通常先係好玩嗰下——佢諗嗰吓都係 footage，唔好催。

追：And now in three words. ／（佢玩得起先出）One word?

Q4Thinking back to your Swire interviews — what do you remember? Was there a question you didn't expect to be asked?

【想攞】Selection process 嘅唔尋常位由佢口中描述＝Swire 眼光嘅證據，唔使任何人自誇。⚠️ 佢可能唔記得——冇料就過，唔好迫。

追：How was it different from other interviews you'd done?

Q5What's on your CV that you think had nothing to do with why you're here?

【想攞】側面攞「Swire 揀人唔係睇履歷」：佢覺得冇用嘅嘢 vs 真正令佢入到嚟嘅嘢——後者先係答案，由佢自己推理出嚟，唔係自誇。

追：So what do you think actually got you in?

Q6Finish this sentence: "Before day one, I thought this internship would be ___."

【想攞】開場素材：要「當初預期低／模糊」同實際嘅反差。答得高大空就用追問拉落地。（佢冇寫過——現場搏）

追①：And what did you actually spend your time doing?（⭐ 個 turn 喺呢度。要具體：第一個禮拜 vs 第八個禮拜）

追②：What do most people think interns actually do all summer? Was that you?

Q7People kept asking why beverages — you've got a property background, Land Economy. What did you already know that they didn't?

【想攞】佢一早知自己要乜——唔係被說服，係主動揀。三個人入面唯一「唔使被推翻」嗰個。

【寫過】一早知想入 FMCG；想睇老牌名背後嘅物流／協作／變革，由 planning 到 execution

"Everyone asked why beverages. But I knew exactly what I wanted — to see how a name this established actually runs, from planning all the way to execution."

⚠️ 圈圖／Excel／dashboard 唔攞嚟做訪問題——嗰啲係佢整嘅 mock（folder 名就叫 Fake Data to Film），影 screen b-roll 用。佢個 project 嘅真實講法係佢 Excel 文字回覆：「數字話我知發生緊乜，落 field 先話我知點解」＋「把 rep 嘅低值 admin 時間還返畀賣嘢同關係」——訪問圍住呢兩句行。

Q8Talk me through your project from the beginning — what it is, what you actually did, and what comes out of it. Full sentences, take your time. ⭐📦

【想攞】保底：完整齊料嘅 project 版本，客要傳統版／拆三條片都剪到。唔使靚要齊——講漏照 checklist 撩。

【寫過】time-motion study：落 field 跟 rep 逐個 visit 計時 → 拆一年 186,000 次到訪 → 清 data 剔異常 → 砌 visit benchmark → routes 排得準、rep 時間還返賣嘢同關係

齊晒先過：□ project 係乜 □ 落 field 跟 rep □ 一年 186,000 次 □ 砌 benchmark □ 改變到乜 □ 最值錢 insight＝兩邊夾埋

保底 ~45s）"My project looks at how efficiently our sales team services thousands of shops across Hong Kong. I started in the field — full days with the reps, timing every visit. Then I took a year of records, about 186,000 visits, and built a benchmark for how long each type of visit should take. Get that right, and routes get planned better — reps spend more of their day actually selling."

📐 順手問：全港幾多間舖？幾多 rep？落咗幾多日 field？邊啲區？SFA 個芒顯示乜？

Q9You had 186,000 visits of data. Why did you still need to go and stand in the shops? ⭐⭐

【想攞】「數據 vs 現場」條線嘅命根——要一個實例，唔係道理。

【寫過】"the numbers told me what was happening, the days in the field told me why"——原句已係成品，攞乾淨 take

追死（全日最重要）：Give me one example — a number that looked wrong until you'd been there. 卡住換：Was there a type of shop where the visit times made no sense at first?

⚠️ 實例攞唔到，成條線得個殼

Q10Tell me about your first field day, in Fanling. ⭐⭐⭐（三段式）

【想攞】全章情感錨——啱啱講完 field，呢條自然到唔使轉彎。要凳同飲品嗰個 moment，再由佢講出「呢間公司靠乜運作」。

【寫過】熱、曬；佢一路計時；老闆搬凳＋隨便攞飲品；「我哋照計係嚟 deliver experience，佢哋即刻返轉頭招呼我哋」；仲一齊逗人哋個孫仔

① 由頭講一次唔打斷 → ② Now just the part with the chair and the drink. → ③ What did that tell you about this company?

②）"It was boiling. I was there to time the visits. And this elderly shop owner brings me a chair and tells us to take any drink we want. We were supposed to be delivering the experience — and they turned it straight back on us."

③）"That kind of community — that genuine friendship between our team and the customers — that's what this company actually runs on."

Q11（特別）When the spreadsheet says one thing and your own eyes say another — which lies more often?

【想攞】工作段收結——要「幾時信個 sheet、幾時信眼前」嗰種 judgement，唔係揀邊個贏。

"Neither, automatically. That's the job — knowing when to trust the sheet and when to trust what's in front of you."

Q13A company this size let a summer intern build the benchmark that could change how routes get planned. What does that tell you about how they think?

【想攞】summer intern 點樣 involve 落現有工作——要「佢哋唔係計我呢季產出，係睇緊長遠」個 shape。唔好硬塞「decades」——Q21 先係正版。

"They're not measuring what I produce this quarter. They're looking at what I'll be able to do in ten years."

Q14Who's impressed you most here — and what's the actual moment?

【想攞】人＋moment 一齊攞：「Who」完咗要有個「What」。要一個 moment，唔要形容詞。佢有 Joe／Karlo／成隊 RTM／粉嶺老闆。

追（「What」嗰下）：And beyond people — what's the moment from this summer you'll still be talking about in ten years?

Q15What can you do now that you couldn't in June?

【想攞】改變講成能力，唔係感受。佢答嗰陣自然會流露「surprise 自己」嘅成份——唔使另外問。

追①：Say it to yourself on day one — one sentence.（天然 soundbite 機器）

追②（軟版轉念）：What's something you know now that June-you had no idea about?

追③（佢答完先補一句，唔使獨立問）：Did that surprise you — that you could?

Q16Your final presentation is an AI agent that rebooks stranded passengers by itself. Three months ago, would you have known where to even start?

【想攞】「三個月行咗幾遠」用佢 group project 做實例，順手開埋 AI 個門口。

【寫過】同 Kris 同組；颱風停飛改機票 agent；「一個乘客嘅故事，唔係 tech pitch」

Q17Five years from now — what do you see yourself doing?

【想攞】一句由而家拉到五年後，等佢自己 reflect。

追：And what's she like — the five-years-from-now Gwyneth?

"Somewhere between the data and the ground. The best work happens where the spreadsheet meets the street — I want to stay close to both."

Q19Has these three months changed anything about your next step? If so — how? ⭐⭐（Q18 嘅補底 follow-up）

問法（直入版，首選）：Have these three months changed anything about your next step — and if so, how?

問法（slash 另一 option）：The plan you walked in with in June — is it still the same plan?（⚠️ 呢版假設咗佢之前講過個 plan，轉折啲——Q18 佢有講到 plan 先用）

【想攞】Internship 嘅 impact 正面攞法（September 題三個都 skip 咗＝問法唔 work，呢條係替代品）。用法：補底——聰明嘅會喺 Q18 自己講埋 internship 點 shape 佢個 goal；Q18 冇 explicit 講到影響，先用呢條單刀直入撩返。唔使驚天動地，要 trajectory 嘅微調：「本來諗 X，而家多咗 Y」呢種 delta 先係 soundbite。唔好收「擴闊咗眼界」。

追：What adjusted it — a person, a moment, a piece of work?

追（卡住就畀選項）：Same destination but different route? Or different destination?

【寫過 W 有底】佢寫過想留喺「data 同現實之間」、最鍾意「analysis 變 decision」嗰下——如果佢話 plan 微調咗，好可能就係調向呢度

Q20People your age keep hearing that AI will take the jobs you're studying for. From where you're standing — inside a company, actually building these things — how does it look?

【想攞】「會唔會被取代」嘅開放版——佢企邊面都得；要具體（見到乜、做過乜令佢咁諗）。

後備（react-to-claim）：Some people would say what you're studying is already out of date. Agree?

追（視乎佢答成點＋有時間先問）：And the part you're not worried about — the bit that stays human. What is it?

⚠️ 唔好行「邊啲職業會消失」／「你份工邊 part 被取代」——佢係 intern，就走，答唔到。

Q21Why Swire —— 分三步問 ⭐⭐⭐📱（全片個題喺呢度）

【想攞】轉折位：佢句「decades, not quarters」係申請前聽返嚟、定入嚟先真係明？邊個 branch 都贏，但一定要攞埋個 moment——冇 moment，句嘢就係 brochure。

【寫過】"Swire thinks in decades, not quarters — that long-term mindset appealed to me. I wanted to work somewhere that treats its people as a genuine investment rather than short-term resource."

① Then：Take me back to when you were applying. Why Swire — back then?

② Now：Three months in — if I asked you the same question today, would the answer be different?

③ Moment：You said they think in decades, not quarters. When did that stop being something you'd heard — and become something you'd seen? Give me the moment.

Branch A（入嚟先明）："I'd heard that Swire thinks in decades, not quarters. Three months inside — now I know what that actually looks like."

Branch B（一早知＋引證）："Everyone said they think long-term. What I didn't expect was to feel it as an intern — they treat you as an investment, not a resource."

要三個 size：① 完整版 ② 淨 decades 句 ③ 淨 "genuine investment, not a short-term resource"

📱 收貨後即刻 vertical 補一 take

Q22What's it actually like with the other interns?

【想攞】三人關係嘅實感——要場面（唔捨得分開／一齊做嘢），唔係「大家好 nice」。

【寫過】第一日已 click；以為會競爭、其實互相撐；「I'm not just saying this for the camera — these are life-long friends」

⭐ 嗰句「not just saying this for the camera」係禮物——冇自己講就引：Some people would say that's exactly the kind of thing you say on camera.

追（順帶收）：You're in Kristian's group for the final presentation — what is it, in one line?

Q23Tell me about the other two. What's Kristian actually like? And Disha? ⭐

【想攞】三人場係 b-roll，冇坐低訪問——「佢哋眼中嘅彼此」只可以喺單人訪問度攞。第三者讚美唔係自誇，呢啲就係三人線嘅訪問素材。

追（逐個人）：What surprised you about him／her? ／ What's he／she actually good at — that they wouldn't say themselves? ／ What did you learn from them this summer?

Q24The other two came from overseas. What have you shown them — or what do you still want to show them before the summer ends?

【想攞】HK 題嘅「主人家」版——本地人身份變成三人關係嘅一部分。⚠️ 用法等 Karen 答咗「HK 部分想帶出乜」先定。

【寫過】點心冇得輸＋國際菜；摩天大廈到沙灘 20 分鐘

"There's nowhere that does dim sum like home — and twenty minutes later you're on a beach. That's what I want them to see."

DAY SHEET r2 — GWYNETH CHU